Featured research
Lead Generation Marketing Automation Must Start With a Valid Rule
Automate targeting, qualification, routing, and follow-up only after the decision rule, exceptions, and owners are explicit.
2026-09-22 · Erin WatanabeRead the noteStart With Real-Estate Representation
Learn how to find a buyer's agent for a property purchase by clarifying representation, checking credentials and conflicts, and separating real estate from
Why Your okki-go Outreach Prep Workflow Is Still Leaking (And What Buyer Intent Data Won't Fix)
The install takes an afternoon. The prep workflow is what decides whether your reply rate is 1% or 4%. Here's what I got wrong three times before the order finally clicked.
Why Cheap Email Verification Is Quietly Killing Your Agent-Native Prospecting Workflow
A mildly contrarian take on the real cost of bargain email verification — and why the lowest price-per-check is often the most expensive line item in your outbound stack.
Lead Generation Technology: What the Evidence Changes
Design a connected stack by assigning every tool, data field, and handoff to a reviewable decision.
Sales Prospecting Process Models Ranked by Recovery Strength
Rank four sales prospecting process models by recovery paths, lifecycle states, ownership, qualification, and compliance context.
36 Hours Before a Webinar: An Okki-Go Review in Reverse
A rush list-build story about okki-go API integration, company database quality, AI sales agent features, and why a professional email finder only works inside an agent-native prospecting workflow.
A Cold Email Template for a Meeting, Built Around Proof
Use an executable meeting-email structure that proves relevance before asking for time.
Keep Telemarketing Evidence Separate From Consent
Connect lead qualification to calling through documented scope, suppression, disclosures, dispositions, and local legal review.
What Permissions Does Okki-Go Require? The Question I Wish I'd Asked Before I Signed Anything
After five years of buying sales tools for a 200-person B2B sales org, I've learned that the cheapest quote almost never turns out to be the cheapest total cost. Here's my honest take on tool permissions, email deliverability promises, and why I now ask 'what's NOT included' before I ask 'how much.'